Precise work, precisely booked
Book smarter. Run smoother.
Free to start, no card needed. Made in Australia.
The lash studio problems it quietly solves
From the 10pm questions to the fills that must land inside the window. Watch each one get handled.
“Questions arrive at 10pm”
Your booking page answers them. Clients see real availability and book themselves, and the AI booking assistant turns “when should I book my fill?” into an actual appointment, while you're asleep.
“Small slots, so one no-show wipes a morning”
Reminders go out on their own, and deposits hold the appointments that matter. An empty chair stops being part of the week.
Deposits, held the moment they book
A percentage or a fixed amount, per service. Off the bill when they arrive, refunded in one tap when plans genuinely change.
Reminders that send themselves
Email and text, the day before. The forgetful ones show up, and you never typed a thing.
Sent the day before, on their own. You never typed a thing.
Card on file for full sets
Two hours of precise work deserves a held card.
Your card is saved securely. A fee applies only if the appointment is missed or cancelled late. You pay for your visit in person, as usual.
“Your work is precise, your website should be”
A studio website drafted from your setup, with the work front and centre and booking on every page. Its analytics show the visits, and which ones became appointments.
● LiveWritten and laid out for you, yours to change. Your own domain when you're ready.
Even more lash studio tools
Fill the quiet weeks
A midweek offer to exactly the right clients, and the waitlist grabs any opening first.
A spot just opened today at 11:00. First in, first served: claim it →
Reviews, on autopilot
A recipe sends the review request after the visit, while they're still admiring the mirror shot.
After Isla's visit“Woke up ready every day since.” · Isla
It knows who's due back
BeNotely learns each client's fill cycle and nudges them back before it's overdue.
It already speaks lash studio
Tell BeNotely you run a lash studio and it arrives knowing the services, the durations and the words. You adjust instead of starting from a blank page.
Your services
Drafted for you in setup. Rename, reprice, remove, add your own.
✓ Drafted from your setup in seconds
Everything lash studio software should include
Bookings, website, payments, marketing, your client book and the intelligence on top - one system. Every account starts with 30 days of all of it.
Booking page, calendar and the AI assistant
Learn more →Website & analyticsA real website, drafted for you, with its own analytics
Learn more →Payments & depositsDeposits, card on file and no-show protection
Learn more →MarketingCampaigns, smart audiences and follow-ups
Learn more →CustomersEvery client's visits, spend and notes, with smart segments
Learn more →BeNotely IntelligenceRecipes, the Today page and nudges that grow your bookings
Learn more →Lash studios ask us
BeNotely is booking software for brow and lash studios: bookings timed to the fill window, a studio website, deposits and reminders, and the follow-up intelligence that keeps clients coming back for fills, not full sets. Built in Australia, free to start, and everything on this page is the real product.
What makes BeNotely different for a brow or lash studio?+
It's one system instead of a stack of tools: the booking page, your website, deposits, reminders and the follow-up intelligence all share the same brain. Set up your services once and everything speaks lashes, from set durations to the three-week fill window your calendar lives by. And the proof is walkable: every demo on this page is a live site, not a screenshot.
How does BeNotely help my studio grow?+
Quietly, every day. It keeps fills inside the window with due-back nudges, offers cancelled slots to the people waiting, sends review requests while the mirror shot is still being taken, and gives you campaigns that go to exactly the right clients. You see it all on the Today page.
How much does it cost?+
There's a real free plan for solo artists: online bookings, your website and the AI assistant, no card required. Paid plans start at $29 AUD a month for one person taking bookings and from $69 for a team, GST included. Every new account starts with 30 days of everything switched on.
Is there a lock-in contract?+
No. There are no lock-in contracts and you can cancel any time. Your data stays yours.
Is it right for solo artists? A studio team?+
Both. Solo artists get a free plan that covers bookings, a website and the assistant. Teams get individual calendars and working hours per person, roles for front desk and managers, and clients choosing their own person when they book.
Can clients book without calling us?+
Yes, that's the point. Your booking page shows real availability from your calendar, and clients book, reschedule or cancel themselves any hour. Put the link in your Instagram bio and your Google profile and the phone gets quieter within a week.
How do deposits and no-show protection work?+
Per service, you choose: no deposit, a percentage, or a fixed amount. It's held the moment the booking is made, comes off the bill when they arrive, and refunding is one tap. Reminders go out by email and text the day before, and card on file covers the appointments with the most to lose.
We're using other lash studio software. How hard is the switch?+
Most lash studios are live in an afternoon. The setup wizard drafts your services and prices, you add your team and hours, and your booking link works from that moment. Your website can be drafted and published the same day.
See the kind of lash studio website you'll get
Four looks, four real, live sites built with BeNotely. Tap around, book a time, see exactly what your clients would see.
Arc Brow Studio
Arch & Ink
The Lash Room by ElleYour lash studio, booked while you work
Free for 30 days with everything switched on. No card, no lock-in contracts, and your booking page can be live this afternoon.